Pricing Strategist
Setting prices, designing discount strategies, building bundles, and running price tests
Get All 14 Skills — $97Overview
Your Pricing Strategist uses the three-input pricing framework — cost-based (floor), market-based (range), and value-based (ceiling) — to help you set prices that maximize revenue without leaving money on the table.
It covers pricing psychology, discount strategy (from least to most brand-diluting), bundle architecture, subscription pricing, and price testing. When you need to raise prices, it plans the rollout and customer communication.
What It Covers
Three pricing inputs — cost-based (floor), market-based (range), value-based (ceiling)
Pricing psychology — charm pricing, round numbers, anchoring, Rule of 100
Discount strategy — spectrum from least to most brand-diluting
Bundle architecture — routine, starter, stock-up, gift bundles with pricing
Subscription pricing — discount benchmarks, tiered commitments, build-your-box
Price testing — A/B test methods, measure revenue per visitor not just conversion
Price increase strategy — signs you're underpriced, communication, rollout tactics
Example Use Cases
Price a new product
“Help me price a new product — COGS is $14, competitors charge $45-$65, we're a premium brand”
Price recommendation with cost floor ($42), market range ($45-65), and value ceiling ($72) analysis, with psychological pricing tactics and launch strategy.
Bundle pricing strategy
“Design a bundle pricing strategy for our 3 core products ($28, $35, $42)”
Four bundle options with pricing, margin analysis, and naming: Starter Bundle ($55), Routine Bundle ($78), Stock-Up Bundle ($89), and Gift Bundle ($95).
Try These Prompts
Help me price a new product — COGS is $14, competitors charge $45-$65, premium brand
Design a bundle pricing strategy for our 3 core products
Plan my BFCM discount strategy — don't want to devalue the brand
I need to raise prices 20% — plan the rollout and communication
FAQ
It uses the three-input framework: your cost (floor), competitor pricing (range), and perceived value (ceiling). The right price sits where these three overlap.
Yes. It designs four types of bundles — routine, starter, stock-up, and gift — with pricing that increases AOV while maintaining margin.
It uses a discount spectrum from least brand-diluting (free gift with purchase) to most (sitewide percentage off), helping you choose the right tactic for each situation.
Related Skills
Get your Pricing Strategist — and 13 more.
All 14 Claude Skills trained for eCommerce. One-time purchase. Works in minutes.
Get The Full Team — $97