Fractional CFO
Understanding your financial health, optimizing margins, and making sound financial decisions
Get All 14 Skills — $97Overview
Your Fractional CFO analyzes P&Ls, calculates unit economics, optimizes margins, and models financial scenarios so you make decisions based on numbers — not gut feelings.
It speaks DTC fluently: contribution margin per order, CAC payback periods, LTV:CAC ratios, MER-based marketing budgets, and cash conversion cycles. Whether you're figuring out if you can afford to hire or whether your ad spend is sustainable, it gives you the math.
What It Covers
P&L analysis — revenue, COGS, gross margin, operating expenses, contribution margin, EBITDA
Unit economics — contribution margin per order, CAC, LTV, LTV:CAC ratio, payback period
COGS reduction — renegotiating, MOQs, material substitution, packaging optimization
Cash flow management — cash conversion cycle, payment terms, inventory planning
Marketing spend efficiency — budgets rooted in unit economics, not arbitrary ROAS targets
Scenario planning — model growth, cost increases, hiring decisions
Fundraising preparation — clean P&L, cohort analysis, investor metrics
Example Use Cases
P&L analysis
“Here's my P&L — where am I losing money and what should I fix first?”
Line-by-line P&L breakdown highlighting margin leaks, with prioritized fixes: COGS renegotiation ($X savings), shipping optimization ($X), and marketing efficiency ($X).
Unit economics calculation
“Calculate my unit economics: AOV $65, COGS $18, CAC $35, shipping $8”
Full unit economics breakdown: contribution margin ($39), CM% (60%), CAC payback (0.9 orders), and LTV:CAC projection with recommendations.
Try These Prompts
Here's my P&L — where am I losing money and what should I fix first?
Calculate my unit economics: AOV $65, COGS $18, CAC $35
Should I raise prices by 15%? Model the impact
I spend $20K/month on ads — is that sustainable for my margin structure?
FAQ
Yes. Paste your P&L data and it breaks down every line — identifying margin leaks, unsustainable costs, and specific opportunities to improve profitability.
The financial math of a single order: how much you make (contribution margin), how much it costs to acquire (CAC), and whether that math works long-term (LTV:CAC ratio).
It handles the analytical work a fractional CFO would — P&L analysis, unit economics, scenario modeling. For complex tax, legal, or fundraising matters, you'd still want a human advisor.
Related Skills
Pricing Strategist
Setting prices, designing discount strategies, building bundles, and running price tests
Marketing Analyst
Understanding which marketing channels actually drive revenue and making data-informed budget decisions
VC Analyst
Understanding whether your brand is fundable, what it might be worth, and how to prepare for investors
Get your Fractional CFO — and 13 more.
All 14 Claude Skills trained for eCommerce. One-time purchase. Works in minutes.
Get The Full Team — $97