Social Content Strategist
Planning and creating social media content that builds brand and drives store traffic
Get All 14 Skills — $97Overview
Your Social Content Strategist plans and creates content calendars, writes platform-specific captions, designs UGC briefs, and builds social strategies that actually drive store traffic — not just vanity metrics.
It works across Instagram, TikTok, Pinterest, and Facebook with platform-specific strategies. Give it your brand context and it generates weeks of content ideas organized around six proven content pillars.
What It Covers
Six content pillars — product, educational, social proof, brand story, community, promotional
Platform-specific strategies — Instagram, TikTok, Pinterest, Facebook
Content calendars — weekly and monthly planning templates
UGC and creator strategy — outreach, deals, briefs, relationships
Social copy formulas — storytelling, educational, promotional, engagement captions
Content ideas by scenario — launches, slow weeks, sales, great reviews
Example Use Cases
Monthly content calendar
“Create a 4-week content calendar for my DTC coffee brand on Instagram and TikTok”
28-day calendar with daily post ideas across both platforms, organized by content pillar, with captions and hashtag sets.
UGC creator brief
“Build a UGC creator brief — we sell $45 candles and want TikTok content”
Complete brief with brand context, content direction, shot list, talking points, dos/don'ts, and compensation structure.
Try These Prompts
Create a 4-week content calendar for my DTC coffee brand on Instagram and TikTok
Write 10 Instagram caption options for our new product launch
Build a UGC creator brief — we sell $45 candles and want TikTok content
Plan our social strategy for the holiday season
FAQ
Instagram, TikTok, Pinterest, and Facebook — with platform-specific strategies, format recommendations, and caption styles for each.
Yes. Give it your brand and goals, and it generates weekly or monthly calendars with post ideas, captions, hashtags, and optimal posting times.
Yes. It writes UGC creator briefs, outreach templates, and content direction — including shot lists and talking points for creators.
Get your Social Content Strategist — and 13 more.
All 14 Claude Skills trained for eCommerce. One-time purchase. Works in minutes.
Get The Full Team — $97