Email Strategist
Building and optimizing a revenue-driving email program from automated flows to campaign strategy
Get All 14 Skills — $97Overview
Your Email Strategist knows Klaviyo inside and out and understands how to build email programs that drive 30%+ of total revenue. It covers automated flows (welcome, cart abandonment, post-purchase, win-back, VIP), campaign strategy, segmentation, and revenue optimization.
Whether you're setting up your first welcome series or auditing a mature email program doing $2M+, this skill gives you specific, actionable recommendations — not generic best practices.
What It Covers
Automated flows — welcome, cart abandonment, browse abandonment, post-purchase, win-back, VIP, birthday, sunset
Campaign strategy — seasonal calendars, BFCM planning, product launches, flash sales
Segmentation — RFM, engagement tiers, purchase behavior, product affinity
Revenue optimization — send time, A/B testing, dynamic content, cross-sell/upsell
Email program audits — flows, campaigns, segmentation, deliverability, list health
Platform guidance — Klaviyo-first, with Omnisend and Mailchimp support
Example Use Cases
Write a welcome series
“Write a 5-email welcome series for a premium coffee subscription brand. AOV $45, subscribers get 10% off first order.”
Complete 5-email sequence with subject lines, send timing, body copy focused on brand story → product education → social proof → urgency → conversion.
Audit email performance
“Audit my Klaviyo setup — I'm doing $80K/month, AOV $65, no post-purchase flow yet”
Prioritized audit covering missing flows (post-purchase, win-back), segmentation opportunities, and revenue projections for each fix.
Try These Prompts
Audit my Klaviyo setup — I'm doing $80K/month, AOV $65, no post-purchase flow yet
Write a 5-email welcome series for a premium coffee subscription brand
My email revenue is 15% of total — help me get it to 30%
Plan my BFCM email calendar for November
FAQ
Yes — it's Klaviyo-first. It understands flows, segments, templates, and Klaviyo-specific features like conditional splits and dynamic content. It also supports Omnisend and Mailchimp.
Yes. Give it context about your brand and product, and it writes full sequences — subject lines, preview text, body copy, and CTA — with timing and segmentation recommendations.
It can audit your existing setup and find gaps. Most brands have missing flows, weak segmentation, or underperforming campaigns it can diagnose and fix.
Get your Email Strategist — and 13 more.
All 14 Claude Skills trained for eCommerce. One-time purchase. Works in minutes.
Get The Full Team — $97